Business Standard
Thursday, May 24, 2012
drived banner
drived banner
  Advanced Search
RSS
Content Guide
Follow us on  
||||||Life & Leisure||| 
 Section Home | People | Features | Enterprise | Columnists | Gadgets & Gizmos | Travel | How to Spend It | Book Review | Leisure & Sports
Home > Life & Leisure
 

The difference is in the process
Kishore Singh / New Delhi Apr 14, 2010, 00:22 IST

Daughter Shelley Souza, who manages the Souza Estate in New York, on the genesis of her father’s chemical alterations

The world’s first chemical was created on January 31, 1969. Its invention, like all inventions, arose out of necessity. In my father’s case, that necessity was the compulsion to paint. In his diary of that year, he noted, “an artist with no paint, with no money to buy paint, paints without paint. That’s how strong the creative process is, making something out of nothing.”

I think, in the first place, it’s important to recognise that it is next to impossible to come up with something original. It is an extraordinary achievement for an artist to create a type of art that previously did not exist.

In the case of the chemicals, first my father had to find a chemical solvent that would dissolve the print of the magazine page without destroying the paper. Second, he had to use his mastery of colour and form not only to “destroy” the print with the chemical solvent but then to come up with a new “paint” palette from the dissolving inks. And he had to envision, before he began, how he would redefine an existing icon (the original image on the magazine paper) into an original idea, not merely a derivative one.

If you can imagine for a moment the complexity of thought required to achieve the few steps I’ve described above, you may begin to intuit how far forward my father’s thinking had to be when he invented the chemical. And how only an artist of his stature could have come up with such an audacious invention in the first place.

In addition to the purely creative process described above, the chemicals also served as a platform on which my father dialogued with multiple cultures: The fantastical (landing a man on the moon), the increasing influence of eroticism in American culture, his discovery of the mystical in the Bhagavad Gita, his interest in Andy Warhol and the Pop Art movement, and so on.

The biggest misunderstanding a collector (or critic) can arrive at, is trying to compare a chemical to a drawing. That’s like trying to compare a factory to a residential house. Both may be built with bricks and mortar but that’s where the similarity in design and function ends. Similarly, while the support for a drawing and a chemical is paper, their design and function are as dissimilar as a dwelling house and a factory. Drawings are intensely personal for Souza, the chemicals are largely public. And their means of creation are equally dissimilar. It is much more accurate to compare a chemical with a painting on paper; while simultaneously considering how much more complicated it is to create a chemical than simply rendering an idea on to a blank sheet of paper using regular paints.

I personally think that chemicals are like jewels glittering on the roadside, gathering dust, while collectors walk by unaware of their originality and exquisite imagination.

The chemicals are not only important in my father’s oeuvre; they were also, conceptually, so far ahead of their time, it is only recently, with the advent of digital art, that younger artists are beginning to experiment with creating multiple narratives by layering of multiple imagery. This layering of multiple narratives is currently part of the cutting edge post-modern contemporary art. Yet, my father began experimenting with this idea 40 years ago with the invention of the chemicals, and continued his experiment until his death.

New Ipad Application :Business Standard's all new IPad App
Click here to download for free
Arrow Other Stories     
- Markets continue to trade firm
- REC to raise Rs 30,000 cr this fiscal
- Mahindra Satyam soars on huge volumes
- Govt may allow sugar exports of up to 2.5 mn tonne
- Modi agrees to attend BJP national executive meet
  Read Business news in 
- Benefits Upto Rs. 2.36 Lakhs on the Fully Loaded TJet Petrol.
- Journey on, We are by Your Side. Click here to know more
- Benefits Upto Rs. 2.36 Lakhs on the Fully Loaded TJet Petrol.
- The Best Seller is Also the No. 1 in Mileage. Click here
- Watch The Film Here. Click here to know more..
- Leader in Passenger Car & Automobile Tyres. Click here
- 1 billion in saving for Unilever without any tangles.
- Learn How One City is Running on FOOD SCRAPS.
- One Partnership Endless Possibilities. Click here to know more
- Helping doctors detect diseases earlier, saving costs & extending lives.
- 36 Lakhs can get you a pool of Luxuries. Click here
- Which is the best plan for your daughter
- Check out the TRUE COLOURS of your Stocks, Now for FREE!
- One of the leading business schools in the world.Know More
Sorry, comments to this story are closed
Latest Messages
Table for Two
  Now available at Special price
  Rs.280/- Only

  Buy Now
BS POLL
UPA 2 has completed three years. How do you rate its performance?  Read the story
  Good
  Average
  Bad
Submit
Most Popular
Read
E-Mailed
Commented
   
- Petrol price up Rs 7-plus in sharpest rise ever
- Mitsubishi surprises Biyani, wants stake in flagship Big Bazaar
- Rupee breaches 56/dollar amid feeble RBI action
- UPA allies, Opposition flay petrol price rise
- Telecom industry warns of mobile tariff hike
 
 More  
New Ipad Application
 Business Standard's all new IPad  App
 Click here to download for free
  Hot Searches  
 
Creamy layer |  Air India |  GAAR |  DRDO  |  Black Widow |  Satyamev Jayate |  Akshaya Tritiya |  Aamir Khan |  IPL |  IVRCL |  Ertiga |  Sarfaesi Act |  Vodafone |  Imagine TV |  Transfer pricing |  Rupee |  Kingfisher Airlines |  Silver |  Provident Fund |  income tax refund |  Budget 2012 |  iPhone |  Reliance Industries |  SEBI |  BSNL |  BSE |  NSE |  Mukesh Ambani |  Anil Ambani |  Infosys |  Pranab Mukherjee |  Sonia Gandhi |  Rahul Gandhi |  New Pension Scheme |  Reliance |  RBI |  GDP |  Gold |  Ratan Tata |  ICICI |  B-School |  Sensex |  Tax calculator |  Home Loan |  Personal Finance |  inflation |  oil prices |  Barack Obama |   
 
  Member Area Write to the Editor RSS Archives Advanced Search
  Subscribe to BS print product BS e-paper Newsletter Portfolio Tracker
  BS Products BS Hindi BS Motoring BS Books
Home | Markets & Investing | Companies & Industry | Banking & Finance | Economy & Policy | Opinion
Life & Leisure | Management & Marketing | Tech World | General News
About Us | Partner With Us | Code of Conduct | Careers | Advertise with us| Terms & Conditions | Disclaimer | Contact Us